УДК 334.012.64:004
DOI: https://doi.org/10.36887/2415-8453-2025-4-28
JEL classification: L26, O33, M15
Published: 19.12.2025
Small enterprises operate in an environment of increased volatility, where success increasingly depends not on the scale of resources but on the ability to rapidly change key parameters of activity: sales channels, product offerings, process configurations, and interactions with customers and partners. Under these conditions, economic mobility becomes a key prerequisite for the viability and development of small businesses. At the same time, digital technologies (platforms, cloud services, automation and analytics tools, digital communications, and fintech solutions) are shaping a new operational environment that can accelerate management cycles, reduce coordination costs, and expand an enterprise’s range of controllable actions. However, in the SME sector, digitalization remains uneven in both scope and effectiveness: digital solutions are often implemented fragmentarily, without integration with processes and staff competencies, which fails to ensure a sustainable capacity for rapid change. This creates a need for a scientifically grounded explanation of the mechanisms through which digital technologies shape the economic mobility of small enterprises and for identifying the conditions under which digitalization becomes a reproducible managerial capability. For Ukraine, this issue is of heightened importance, as digital tools are not only a factor in competitiveness but also a condition for business resilience and recovery amid high uncertainty, logistics disruptions, energy risks, and increasing cyber threats. The purpose of the study is to substantiate the impact of digital technologies on the formation of economic mobility for small enterprises and to identify the mechanisms through which digitalization reduces the costs and time required for transitions between managerial alternatives, accelerates the management cycle, and expands opportunities for controlled maneuvering. In scientific terms, the economic mobility of a small enterprise reflects a business’s ability to adjust its activity parameters in a controlled manner in response to external shifts while maintaining process continuity and management effectiveness. Its content is revealed through an interrelated system of components: adaptability (the speed of transition from an external signal to a decision), flexibility (restructuring processes without loss of controllability), scalability (changing activity volumes with minimal losses), market agility (reorientation between segments and sales channels), and resource maneuverability (operational redistribution of financial, human, and time resources). To analyze the impact of digitalization on the economic mobility of small businesses, digital technologies are structured by their functional roles in enabling rapid adaptation and in allowing enterprises to reorient between markets. The proposed typology covers six complementary groups: infrastructure solutions; digital sales and marketing technologies; platform ecosystems; operational management systems; analytical and intelligent technologies; and financial-digital tools. Each group strengthens a specific aspect of mobility and creates conditions for synergistic effects when integrated. In the context of economic mobility, digitalization primarily reduces the costs and time required to switch between managerial alternatives. A tangible effect arises not so much from the isolated implementation of digital solutions as from their coordinated use as a “portfolio” of technologies integrated with managerial practices. Under such conditions, enterprises make decisions more quickly and have a broader set of response options to changes in demand, competition, and external constraints, thereby minimizing intuitive decision-making and reducing the cost of managerial errors. Thus, digital technologies are an essential factor in the formation of economic mobility of small enterprises, as they minimize adaptation time and costs and enhance the controllability of change. Their effectiveness is realized when digital channels, operational systems, and analytics operate in a coordinated manner and are supported by process discipline and staff digital competencies.
Keywords: economic mobility, small enterprises, digital technologies, digitalization, adaptability, business process flexibility, scalability, management cycle, digital maturity, business resilience.
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Quote article, APA style
Moskalyuk Oleksandr. . The impact of digital technologies on the formation of economic mobility of small enterprises. The journal "Ukrainian Journal of Applied Economics and Technology". 2025 / #4. 150-155pp. https://doi.org/10.36887/2415-8453-2025-4-28
Quote article, MLA style
Moskalyuk Oleksandr. "The impact of digital technologies on the formation of economic mobility of small enterprises". The journal "Ukrainian Journal of Applied Economics and Technology". . https://doi.org/10.36887/2415-8453-2025-4-28