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УДК 167.7 : [005.591.6 +004.67] : 338.432

DOI: https://doi.org/10.36887/2415-8453-2025-1-24

Zubkov Ruslan,
Doctor of Sciences in Economics, Professor of the Department of Entrepreneurship, Management and Administration; Separate Structural Subdivision Mykolaiv Institute of Human Development,
Open International University of Human Development «Ukraine»
https://orcid.org/0000-0002-8894-5724
Dubas Rostyslav,
Doctor of Sciences in Economics, Professor, Head of the Department of Management and Administration,
Open International University of Human Development «Ukraine»
https://orcid.org/.0000-0001-8147-2402
Samofalova Mariia,
PhD in Economics, Associate Professor, Associate Professor of the Department of Management and Administration,
Open International University of Human Development «Ukraine»
https://orcid.org/0009-0009-8060-7956

JEL classification: E22; O13; Q14

Within the agricultural sector of the economy, investments are a key driver of economic growth, which not only ensures the country’s food security but also stimulates the socio-economic development of rural areas and increases the volume of agricultural exports. However, to effectively attract investment in the agri-food industry, it is necessary to understand their nature, species classification, and mechanisms of influence on the region’s investment potential and economic growth. This creates prerequisites for analyzing the theoretical foundations and methodological aspects of investment development of the agricultural sector of a region/country, etc. The purpose of the study is to scientifically substantiate the theoretical and methodological basis for the investment development of the agricultural sector of Ukraine and to identify ways to improve it in the face of modern challenges. The classification of investments by sources of financing, forms, and directions is determined, demonstrating their versatility and importance in optimizing capital management. Theoretical models of investment development (the classical Cobb-Douglas model and Keynesian concepts) are established, emphasizing the relationship between investment and economic growth. The importance of the state investment policy, which forms the conditions for attracting capital to the agricultural sector and determines the main directions of investment, is substantiated. The methodological aspects of the investment development of the agricultural sector of Ukraine are investigated through the formation of scientifically sound approaches to assessing investment attractiveness and analyzing the factors influencing investment activity; quantitative and qualitative methods for assessing investment processes (statistical analysis, modeling, and econometric approaches, SWOT analysis, PEST analysis, risk analysis, etc.) The author proves the need for an integrated approach (which combines quantitative and qualitative methods, analysis tools, and consideration of macroeconomic factors), which allows for a more accurate assessment of the investment potential of the agricultural sector to attract investment and develop an effective strategy for its development. At the same time, introducing an integral assessment that combines various financial and non-financial criteria allows one to obtain a comprehensive picture of the attractive investment of the agricultural sector. The main problems and barriers to attracting investment in the agricultural sector of Ukraine are analyzed. A set of systemic measures aimed at stabilizing the political situation, improving legislation, protecting investors’ rights, developing state support, increasing the transparency of information processes, etc., is identified to improve the investment climate. Current trends and forecasts of investment development in the agricultural sector of Ukraine indicate a gradual recovery after the crisis in 2022. The main growth drives remain the modernization of technologies, development of environmental projects, support for small farms and emphasis on high-value-added products, effective government support programs, expansion of sales markets, etc. Under these conditions, the agricultural sector will realize its investment potential and become the basis for sustainable economic growth in Ukraine.

Keywords: investment, investment development, investment potential, agrarian sector, state investment policy, investment climate, assessment methods.

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The article was received 28.12.2024